Document CV / A4 design sampleFictional sample · Not a verified candidate record

Digital Marketing & Growth

Naina Rao

SEO Specialist

Technical discovery, search intent and content architecture.

Ahmedabad, India

Fictional sample · Not a verified candidate record

Professional profile

SEO Specialist with an illustrative 11-year career focused on technical discovery, search intent and content architecture. Brings together technical audits, search intent and internal linking with practical delivery experience. Selected work below shows the problem, my contribution and the handover material rather than unsupported performance claims.

Professional experience

Jul 2022 - Present

SEO Specialist

Asterline Growth Studio

Responsible for scoped technical discovery, search intent and content architecture work, coordinating the relevant reviewers and delivery partners.

  • Mapped audience questions and reorganised page purposes and internal links.
  • Reviewed status codes, indexability signals and canonical intent; prioritised fixes with developers.
  • Maintained measurement definition and made unresolved questions visible before handover.
Jul 2018 - Jun 2022

SEO Specialist

Northmere Growth Studio

Supported progressively more complex work in technical discovery, search intent and content architecture, with a defined review process.

  • Used technical audits and structured data on assigned work; recorded decisions so colleagues could understand the approach.
  • Prepared technical audit and implementation checks and incorporated specialist feedback before closing the workstream.
Jul 2015 - Jun 2018

Marketing Associate

Cedarfield Growth Studio

Built foundations through supported assignments, observation and practical feedback.

  • Assisted with search intent and search console, checking work with an experienced reviewer.
  • Kept organised work records and developed clear handover habits through supervised practice.
12-02 · D01 / Signature / BalancedFictional sample · 1 / 2
Naina RaoSEO Specialist / Continued

Core capabilities

01Technical audits02Search intent03Internal linking04Structured data05Search Console06Content briefs

Campaigns & experiments

01Audience / channel

Service content architecture

The challenge

Similar service pages competed for the same intent.

My contribution

Mapped audience questions and reorganised page purposes and internal links.

Deliverable Intent map and page-level briefs

02Measurement definition

Crawl issue review

The challenge

Important pages were inconsistently represented in crawl reports.

My contribution

Reviewed status codes, indexability signals and canonical intent; prioritised fixes with developers.

Deliverable Technical audit and implementation checks

Education

2013 - 2015

Postgraduate Diploma in Digital Marketing

Asterbridge Institute of Professional Studies

Specialist study with a practice focus on technical audits and search intent.

2009 - 2013

Bachelor-level study in the relevant discipline

Cedarhaven College of Applied Studies

Foundation study, practical assignments and supervised learning. Fictional institution and qualification record.

Continuing development

2024

Technical audits - advanced practice workshop

Scenario exercises and peer review in technical discovery, search intent and content architecture.

2025

Structured data - reflective practice seminar

Applied learning reviewed through a bounded example and a written reflection.

Practice notes

Work focus
Technical discovery, search intent and content architecture
Evidence status
Illustrative work descriptions; no source artefacts attached
Contribution scope
Owned the stated workstream, not all team outcomes

Languages

English - professional working / Hindi - professional working